Four sleeps till borders open… and although we’ll not immediately see a flood of holidaymakers through Launceston Airport we do have the right to feel confident we’re lifting the draw-bridge and opening up for business.
All the more reason to check-in on your COVID Safe Business Plan. By all means double check the safety measures you’ve put in place, but do keep in mind what inter-state visitors may be feeling when they arrive in Tasmania. Are they happy to enjoy a more relaxed slice of Tassie life? Are they more anxious about their safety and the risk of being part of an outbreak? How can you position your business and lead your people in giving them peace of mind?
If you need a second opinion on any of this, please do contact us via the below link and register for time with one of our COVID Gold Standard Business Coaches. It is a free service from VNT, supported by our good friends at Bell Bay Aluminium.
There much more good stuff to read about below -keeping you informed of what is happening and what you can be part of is what VNT is all about.
We continue to work closely with Tourism Tasmania on the Make Yourself at Home campaign and recent activity has featured Flinders Island, including a double page advertorial + advert combo. To compliment this VNT also published our own ad and some blog content to align to the recent direct flight from Hobart announcement.
This month we look to develop media and content partnerships to support and build on our recent brand launch activity, assisting us to broaden our messaging and build further destination awareness and conversion to visitation. We also look to create itinerary recommendations for prospective visitors to assist in the planning phase of their visit.
- 1st of October - Explore Magazine takeover. Front page + Back page + 500 word editorial.
- 9th of October - Holiday at Home Feature - Flinders Island.
- Latest blog featured 13 bloomin' good experiences - how to flourish in the North this Spring.
Discounted Advertising Opportunities
- The Examiner, The Advocate & Sunday Examiner
- This super deal is only available for purchase until 31st October 2020.
- Offer can be purchased for up to a maximum of 3 months (as an example, can be purchased in October and still run for 3 months Oct, Nov, Dec).
A snapshot of some of the businesses that have opened recently are as follows:
- Dwarf cottage
- Homage Restaurant
- Storm and India
- Glendale Vineyard
- Stony Rise Wines Cellar Door
- Black Fish Cottage
- The Stonehouse
- Betapark Bouldering
Electric Vehicle (EV) Ready Workshops
If you haven't registered yet - join our free online information session to learn how easy it is to join Tasmania’s growing Electric Vehicle charging network. Find out how easy it is to offer your guests and visitors charging opportunities and appeal to this growing market segment.
Tuesday 27 Oct: 10am – 11.30
Register via https://launcestontickets.com.au/event/11959
Covid Gold Standard Program
With borders opening it is critical for your business to be prepared. We can help you through our Covid Gold Standard program which is available to tourism businesses within our region.
TICT Tourism Conference
If you haven’t registered yet for this years TICT Tourism Conference please register before all tickets run out. It will run over 2 days
Thursday 29 October, Launceston
Friday 6 November, Hobart
For more information https://tict.com.au/conference/
Tourism Industry Market Support Program
There are two grants available which are designed to assist small businesses across a number of sectors to recover, re-open, build capacity and innovate whilst continuing to be impacted by the COVID-19 pandemic.
1. Grant 1: up to $1,000 available as one-off marketing support grants.
2. Grant 2: up to $2,500 available on a dollar for dollar matched basis as one off marketing support grants.
Closes Friday 30th October https://www.business.tas.gov.au/covid-19_business_support_packages/tourism_industry_market_support_program
Please register on ATDW
A reminder to all tourism businesses to update their details on Google and make sure you are registered and have current information on
- ATDW (Australian Tourism Data Warehouse) https://atdw.com.au/
- Buy Something Tasmanian Website https://buysomethingtasmanian.com.au/
Events Tasmania Event Ready Grant
A new round of funding is available to event organisers through the Events Tasmania Event Ready Grant program.
Grants of up to $5000 will be made available to organisers of new or upcoming events for the remainder of 2020 through to the end of 2021 and to organisers who are in the process of developing or have developed their COVID-19 Safety Plan(s).
For more information on the program visit: https://www.eventstasmania.com/.../even.../event_ready_grant
Events Community Group on Facebook
You are invited to join the ‘Closed Facebook Group’ which has been set up for the events community in Northern Tasmania.
This group is a communication channel for event stakeholders within Northern Tasmania to communicate with each other and stay up to date with new information. To join the group visit: www.facebook.com/groups/4338703876172311
ATDW – online event listing
The Visit Northern Tasmania website features a calendar of upcoming events www.visitnortherntasmania.com.au/events . The event information listed on our website is drawn from the Australian Tourism Data Warehouse (ATDW) https://atdw.com.au/ .
We strongly encourage all event organisers to make use of ATDW to promote your event and also update your listings to ensure event details are current. This is a free distribution channel and is an opportunity to increase your online exposure and digital presence.
We like to think we are often in the best place, at the best time and that we have our ear to the ground in terms of industry buzz. Subscribe to the Visit Northern Tasmania industry newsletter and allow us to share our knowledge on the latest trends, market research, upcoming events, and local insights.
Contact Visit Northern Tasmania
Phone: 03 6380 6099