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Industry News & Events

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With news of the Tasmanian Craft Fair and Festivale both advising that their traditional event formats are not viable under current restrictions, we are all in need a bit of good news!

Ben Lomond Visitor Facility – plans unveiled. Initial designs for a future bespoke built visitor complex at Ben Lomond are available for public viewing this Saturday 19 September, between 3-6pm at Evandale Memorial Hall, 8 High Street.

Make Yourself at Home Travel Vouchers – sold out in 38 minutes. A solid initiative from State Government to stimulate intra-state travel was rather more successful than anyone anticipated. Fingers crossed there is a second release being released after the school holidays.

Hotel Verge - Launceston’s newest hotel opened yesterday with the property welcoming it's first guests last night. A fantastic effort by Kate Bucknell and her team to have worked through-out the COVID lock-down to be ready in time for Spring.


Direct flights from Hobart to Flinders Island have just been announced! This has been a long-time aspiration of mine to see Hobart market opened up to the island with direct flights. Kudos to State Government for brokering a deal with Sharp Airlines to make this happen. An absolute pleasure as always to work with these partners.


As part of our refreshed brand identity we have re-skinned the look and feel of our website. The navigation has been updated to ensure it is more operator and consumer friendly and the traditional mouse pointer has been given a fresh new look.

Keep an eye out for our new TV commercials on air statewide on Channel 7. A food/provenance and soft-adventure themed advert have been created from the longer brand launch video. The initial burst will run through until the start of the school holidays.

Food and provenance TV commercial

Upcoming Activity

  • · 18th of Sept – Northern Exposure – Full page advert to sit alongside ‘Road Trips from Launceston’ editorial.
  • · 1st of October - Explore Magazine takeover. Front page + Back page + 500 word editorial.
Discounted Advertising Opportunities

WIN TV Offer

The Mercury Tasmania Tourism Relief Package Extended Flyer

The Mercury Tasmania Tourism Relief Package Extended Flyer - Digital

7 TAS Advertising Offer and Visit Your Own Backyard Package 650 breakdown

  • This super deal is only available for purchase until 31st October 2020.
  • Offer can be purchased for up to a maximum of 3 months (as an example, can be purchased in October and still run for 3 months Oct, Nov, Dec).

Industry News

A snapshot of some of the businesses that have opened recently are as follows:

  • Stony Rise Wines Cellar Door
  • Hotel Verge
  • The Stonehouse
  • Storm & India
  • The Homage
  • Apricus
  • Glendale

A reminder to all tourism businesses to update their details on Google and make sure you are registered and have current information on

Covid Gold Standard Program

Our Covid Gold Standard program is still running and available to tourism businesses within our region.

Small Business Continuity Grant – round 2

These grants have been extended until October 2 or whenever funding has been allocated – whichever is first. For more information access the link

Events Update

For an industry that thrives on human interaction and connection, hosting a physical event presents many challenges due to the current restrictions. However, with the right measures in place and guidance from safety experts we see a positive future ahead for events. We are all learning to adapt to a new landscape within the industry and it is wonderful to see so many event organisers devising innovative strategies and rethinking how we deliver events.

Event Stakeholders Facebook Group

Closed Facebook group for the events community in Northern Tasmania.We see an opportunity to bring people together in the events community and for VNT and City of Launceston to engage with our events community more broadly. A Facebook group has been set up and is an opportunity to enable this. This group is a communication channel for events stakeholders within Northern Tasmania to communicate with each other and stay up to date with new information.If you are a member of the Northern Tasmania events community and would like to join the group, please visit:

Upcoming events

Visit Northern Tasmania website features a calendar of upcoming events . The event information listed on our website is drawn from the Australian Tourism Data Warehouse (ATDW) We strongly encourage all event organisers to make use of ATDW to promote their event. This is a free distribution channel and is an opportunity to increase your online exposure and digital presence. Updating the information on your listing is important, to ensure the correct information is being distributed.

Support for events

Event organisers are encouraged to sign up for the VNT COVID Gold Standard program. The program is designed to provide a tailored coach program for small businesses & events operating within the Northern Tourism Industry sector. The program has been created to assist small businesses & events to not only comply with new WorkSafe regulations relating to COVID-19, but to exceed these standards and be a ‘gold standard’ for others to aspire to.


In accordance with the Rules of Association of Visit Northern Tasmania Inc, we wish to notify you of the Annual General Meeting of the organisation.

This meeting will be held at The Hotel Grand Chancellor Launceston on Tuesday 22nd September 2020 commencing at 5.30 pm.

Due to the current COVID-19 restrictions you must register for our event - only 50 spaces available.


Register via:

We like to think we are often in the best place, at the best time and that we have our ear to the ground in terms of industry buzz. Subscribe to the Visit Northern Tasmania industry newsletter and allow us to share our knowledge on the latest trends, market research, upcoming events, and local insights.

Contact Visit Northern Tasmania

Phone: 03 6380 6099


Post: PO Box 582, Launceston, TAS, 7250